Domain-Infos adage.com
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Beliebte Webseiten auf adage.com
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Power 150 - Ranking the top blogs and bloggers in advertising, marketing and media. - Advertising Age
Ranking of the top blogs and bloggers in advertising, marketing and media. - - 2
Advertising Age
Ad Age is the leading source of news, views and data for the ad, marketing and media industries. - 3
How to Succeed in Second Life
crayon's Virtual Thirst gets a mention, along side Pontiac and Starwood Hotels as a notable Second Life campaign - 4
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Social Networking Reaches Near Full Penetration Among Teens and 'Tweens
While 96% of online tweens and teens have used social networking technologies, 71% of online tweens and teens connect to a social network at least once a week - 7
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Advertising Age - 'My Black Is Beautiful'
P&G Wants to Connect With African-American Women. Najoh Reid Provides the Blueprint and the Rallying Cry - 9
Katie Couric: Right Anchor at Wrong Time: Advertising Age
Her style seems more appropriate for soccer moms and boomers still trying to be hip, not the creaky oldsters who typically flock to the evening newscasts. (Bad News for Women in TV #1) - 10
NBC Universal Bans Junk-Food Ads From More Kids Shows (Advertising Age)
NBC Universal expands ban on unhealthy food from its Qubo original children's programming block to similar shows on local stations it owns, putting more pressure on other networks to follow. Ban exten - 11
Don't Overemphasize ROI as Single Measure of Success
Finally! Some common sense in Corporate America about why ROI as the end all/be all for success sucks, especially in marketing. (NOTE: archive article access subscription fee might now be required) - 12
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The Attention Crash: A New Kind of Dot-Com Bust
The Attention Crash: A New Kind of Dot-Com Bust: The Time Will Come When Consumers Cut Back -- but Which Digital Outlet Will Take the Hit? - 18
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When Web Branding Works: Best Strategies
# Keep it visually simple. - 20
What's Plaguing Viral Marketing
a long-taken-for-granted central principle of viral marketing -- that large-scale changes in behavior can begin like disease epidemics, with just a few highly connected people - 21
Magazines migrate from building content to buying it | AdAge.com
Publishers are demonstrating a growing belief that while companion online sites (to their print products) are necessary, they are not sufficient - 22
Ditch the Lunatic Web Content Crazes: Advertising Age
9. TWITTER AND ITS MICROBLOGGING ILK. What could be more annoying and less useful than a site where thousands of people are given 140 characters to shout out about what they're doing at every moment o - 23
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Advertising Age - Digital - Social Networking Will Change How Companies Advertise
Advertisers will spend $1.9 billion on social-networking sites in 2010, according to new estimates from eMarketer. And, while those sites will continue to capture a relatively small share of all onlin - 25
Advertising Age
For all the talk about how much money Facebook and MySpace are making off ads -- and whether or not those ads work -- there's a growing sense of concern that the promise of social networking as a mark - 26
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