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Netimperative - New study targets ‘Ad Avoiders’
Microsoft Digital Advertising Solutions and media agency Starcom MediaVest Group have jointly sponsored a study focusing on reaching the elusive “Ad Avoider” segment.Poynter Online - EyeTrack07: The Myth of Short Attention Spans
Poynter unveiled the initial findings of its most recent study of reader behavior at the ASNE convention in Washington, D.C., this week.The Progress & Freedom Foundation Blog
Quoted: much of the push for age verification of social networking sites is being driven by unfounded fears and irrational myths about the nature of socialDeep Jive Interests » Social Networking A Fad? Most People Don’t Actually Care About It.
Quoted: the natural question when there’s an (over) interest in a new trend is “does anyone really care”?Harris Interactive | News Room - One-Third of Frequent YouTube Users are Watching Less TV to Watch Videos Online
Quoted: 73 percent of frequent YouTube users say they would visit the site less if it started including short video ads before every clipcomScore Networks Reports Total Non-Travel E-Commerce Spending Reaches $102 Billion in 2006; up 24 Percent Versus 2005
Quoted: For the full year 2006, online retail spending reached $102.1 billion, marking a 24-percent increase versus 2005. Online holiday e-commerce accounted for $24.6 billion, upMediaShift . Digging Deeper::Nielsen BuzzMetrics Tries to Measure Buzz in Social Media | PBS
Quoted: The conundrum for social media is that if you try to commercialize that user-generated space, it loses its allure for the user who wants toUSC Annenberg School Center for the Digital Future
The Center for the Digital Future at the USC Annenberg School is pleased to present the results of the sixth year of our project, "Surveying the Digital Future." The six years of longitudinEuropeans spend over 11 hours per week online
Up an hour in one year. 23% visit social network sites monthlyBBC NEWS | Technology | Forward the online revolution
We all have the power to shape the networked world, argues regular commentator Bill Thompson.Poynter Online - E-Media Tidbits
"A new study from the Optometrics department at Buskerud University College in Norway shows that font size is very important. Readers do fine with a font size of 12 points (letters 3 mm tall) --Corporate blogs split cyberspace - WebWatch - Breaking Business and Technology News at silicon.com
silicon.com is the must-read executive briefing sheet for business and IT professionals- giving you the strategic insight to make technology investments critical to business successLooking through the wrong end of the wire
There’s a fascinating — and entertainingly pissy, if sometimes obtuse — argument going on over Metcalfe’s Law (which states that the value of a communications network grows exponentially as its numberThe two-minute tail
The internet makes it possible for retailers to increase their available stock almost indefinitely. For example, Amazon stocks 3.7mn titles whereas the largest traditional book stores keep 100,000. ThWeb 2.0 hype cycle
Research company Gartner has given a cautious thumbs up to a host of Web 2.0 technologies including AJAX, Social Network Analysis and Location Based Services in a press release published on 9/7/06. InDomesday Book | Britain's finest treasure
The domesday book online! 2006 meets 1066.Business blog survey
In a recent survey of corporate blog owners, almost three-quarters of respondents (76 percent) reported increases in Web traffic and media attention as a result of their blogs, and yet are still expec