There are several things you can do to improve your sales technique. While there are many resources online you can use to teach yourself how to perfect your sales pitch, I have compiled a few tips you

Having a business website can be a huge cost advantage and very profitable. However, there are some downsides to it. For example, having a brick and mortar location in a high-traffic area can get you

Vitrue, a company that specializes in social media marketing and expertise for brands and companies, recently published a study that explored the depths of Facebook and its benefits.

As a small business owner, you have already taken the steps you need toward financial independence and personal growth. Many people dream of being your position, of being their own boss and living out

If you are a small business owner or budding entrepreneur, you probably already know how imperative it is to have a professional online presence. People generally see the Internet as a primary resourc

As a small business advocate always on the lookout for new advice for how to start and run a successful small business, I have found several “formulas” and “checklists” that pr

Social bookmarking is becoming more and more useful as consumers turn to the web to find information on products and services. It is the process of saving web pages to a public web site and tagging th

As a small business, you need to focus a majority of your efforts on marketing your product or service effectively. By using low-budget methods like social media marketing (among other methods), you h

For those of you who are just beginning to start up your own small business, you may be feeling entirely overwhelmed. There are very limited resources for young, new entrepreneurs. However, there are

Many people are under the impression that search engine optimization is a service for those looking for a “quick fix” or “immediate ROI,” according to Hugoguzman.com. Generally

For those of you venturing into the world of entrepreneurship, finding a successful idea for your small business can be challenging. First off, you need a product or service you will be successful at

If you have a small business website, your copy throughout the website needs to be persuasive, believable, and problem solving. In order to have website content that converts visitors into customers,

As I mentioned in an earlier post, any new entrepreneur or small business owner needs as much advice as he or she can get. The lack of resources available for starting entrepreneurs and business owner

Social Media is marketed as a human communication medium. This is ideal for businesses because it allows businesses to give a more personal and accessible touch to their marketing efforts. However, as

As a small business owner, it is important to know everything you can about your business and your industry. So how do you stay informed and up to date about your business in order for it to thrive? Y

Like most companies, you have probably built a significant database of prospective customers. Where you might be stuck is how to turn those prospective customers into loyal, returning customers. Lea

In theory, affiliate marketing is the fuel that powers e-commerce. Everyone wins with affiliate marketing. The company profits, affiliate marketers earn a commission, and consumers have more access to

The answer is simple. Referrals. Are you getting referrals from your customers? If you are missing out, you could be losing valuable business. The key to building a strong customer base is to gain the

The whole world is logging on to the Internet each day. As an owner of a small business with an online presence, you want the most exposure possible. The ability to show up higher than your competitor

Ed Roach, a writer for Small Business Branding, wrote a great article on the Barriers to Branding Success. The idea is that branding your business successfully can be extremely difficult when you are

How can you tell if your small business is efficient enough? Your business needs to be functioning in a way that allows you and your associates to be making the most effective use of your limited time

From the Desk of Lou Brien: The weekly report on Initial Jobless Claims was down 6k from the week before to 439k, close to the forecast for the week ended March 27.

The first quarter is usually not as strong as the second or the 4th however this quarters 5 percent gain is the best return since 1999...

The February reading of Factory Orders was a bit better than expected at +0.6% and the previous month was revised up to +2.5% from +1.7%. And Orders ex-transportation was up 0.7%

THQI, was upgraded by Doug Creutz at Cowen&Co from Neutral to Outperform on Friday. The news took THQI from 6.35 all the way up to 7.20 this morning. 

Case/Shiller reports that home prices in January were down 0.7% from year ago levels; the smallest annualized decline in two years. On a monthly, seasonally adjusted basis, prices were +0.3%

Ray Kurzweil is a renowned futurist and inventor who specializes in fields as diverse as speech recognition technology and artificial intelligence. Here are some of his predictions:

It isn't easy to become a winner in today's tough high tech market. The competition is fierce. There are many great ideas that don't even get out of the starting gate. Here are two winners from

Is your website floundering? Does it gather more dust than visitors? Don’t worry - there are many ways you can jump start it and generate more traffic. You can do this without hiring