Here are more details about our partnership with Ad Giants. We really like their PitchRocket application, and their upcoming app looks phenomenal!

Moderandi Inc., creator of revenue generation software and tools for marketing consultants and business leaders and Ad Giants, LLC, a Dallas, Texas based online brand-management and marketing-services

A complete web redesign can be a challenging project. A simpler solution is to refresh the design and update the content. But what type of content should you add?

Tie your marketing & sales to business strategy to improve performance. This 96 page ebook covers 29 sales & marketing subjects from competitive positioning and marketing plans to campaigns, s

Looking to start a newsletter? Follow these 8 steps to get started.

Instead of using a bland survey and traditional marketing materials to gain customer insights and convey new messages, the IBM Canada Retail team created a “Retail as Theatre” event recently at the Se

Can social media document sharing sites help you expand your audience and find new customers?

Social media is the unquestioned “hot topic” amongst marketers right now. Facebook is exploding, Twitter is becoming mainstream, and social media is the medium that can deliver massive returns with mi

Are you looking to nurture existing leads, strengthen relationships with current customers, increase your online presence and keep your company at the top of your prospects’ minds?

Free as an economic model has been around for a long time. So how can business consultants use the power of free?

Sarah Needleman of the Wall Street Journal highlights 5 valuable steps to make the transition easier. Her first recommendation - know what you’re getting into - highlights an important point for all n

If you’re running a small traditional ad agency, do you think you’ll be around in 10 years? According to the Institute of Practitioners in Advertising’s recent report, you’ll have a tough time growing

Few companies emerge from a price war better off. What should you do if your competitors start undercutting your prices? For some companies, the correct move is to raise prices.

Download our free 96 page <a href="http://www.marketingmo.com/the-strategic-marketing-process">Strategic Marketing Process eBook</a> to tie together your marketing and sales.

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According to the CMO Council, almost 50% of senior marketers at big companies don’t know their customer retention rate, customer profitability and customer lifetime value.

Great tips for expanding your services business.

Great video showing the changes marketers face because of the digital age.

Talk to your employees to find PR stories during slow news times.

B2B brands are trickier to define than consumer product brands. They often represent far more than a simple, tangible product that we can hold, feel and use for our own enjoyment.

Believe it or not, direct mail isn’t dead–it can still be extremely effective as more companies shift their marketing dollars online.

There’s a reason marketers are literally pouring their budgets into new internet marketing programs.

We all know it costs far more to acquire new customers than to expand relationships with existing customers.

For marketing consultants with B2C clients, you can apply this concept to your clients’ campaigns: Focus your messages on the ultimate goals of the consumer using the product, and attach your product

If you’re a B2B company, the quickest way is to improve your sales performance.

Look at your employees to find newsworthy stories.