Social Media Evolution, Ethics, and Authenticity - David Reis
http://www.melodiesinmarketing.com/2009/03/19/social-media-ethics-david-reis/
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Social Media Evolution, Ethics, and Authenticity - David Reis
David Reis discusses social medias evolution, word of mouth marketing ethics, a campaign case study of Philadelphia Cream Cheese using social media, and best practices for effective online marketing.
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