News: Putting brand before booty - Marketing Week
http://www.marketingweek.co.uk/item/56712/pg_dtl_art_news/pg_hdr_art/pg_ftr_art
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“O2's move to axe the 100-strong innovation unit it created only a year ago (MW last week) raises questions about the forward strategy of the UK's number one mobile operator.”
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News: Putting brand before booty - Marketing Week
O2's move to axe the 100-strong innovation unit it created only a year ago (MW last week) raises questions about the forward strategy of the UK's number one mobile operator.
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